Luxury watches for men and women

Our Swiss store offers one of the largest selections of luxury automatic, mechanical and quartz watches in Switzerland. On you will... [ more + ]always find the best prices on high and middle range models.
Thanks to our large discounts and permanent sales, we are able to provide watch enthusiasts with the ideal watches at discounted prices.
Discover our full range of high quality timepieces for men and women and treat yourself to the best price. [ less - ]
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  1. Prix Spécial CHF 375.00
    Prix normal CHF 950.00
  2. Prix Spécial CHF 1,365.00
    Prix normal CHF 2,730.00
  3. Prix Spécial CHF 1,995.00
    Prix normal CHF 3,100.00
  4. Prix Spécial CHF 12,440.00
    Prix normal CHF 31,100.00
  5. Prix Spécial CHF 2,225.00
    Prix normal CHF 3,180.00
  6. Prix Spécial CHF 2,850.00
    Prix normal CHF 5,700.00
  7. Prix Spécial CHF 1,725.00
    Prix normal CHF 2,160.00
  8. Prix Spécial CHF 895.00
    Prix normal  
  9. Prix Spécial CHF 495.00
    Prix normal CHF 850.00
  10. Prix Spécial CHF 19,600.00
    Prix normal CHF 20,900.00
  11. Prix Spécial CHF 2,215.00
    Prix normal CHF 3,150.00
  12. Prix Spécial CHF 92,500.00
    Prix normal CHF 185,000.00
  13. Prix Spécial CHF 955.00
    Prix normal CHF 1,410.00
  14. Prix Spécial CHF 15,450.00
    Prix normal CHF 16,300.00
  15. Prix Spécial CHF 25,935.00
    Prix normal  
  16. Prix Spécial CHF 29,990.00
    Prix normal  
  17. Prix Spécial CHF 73,900.00
    Prix normal CHF 92,470.00
  18. Prix Spécial CHF 19,450.00
    Prix normal CHF 20,900.00
  19. Prix Spécial CHF 9,950.00
    Prix normal  
  20. Prix Spécial CHF 4,170.00
    Prix normal CHF 5,560.00
  21. Prix Spécial CHF 18,990.00
    Prix normal CHF 21,700.00
  22. Prix Spécial CHF 35,800.00
    Prix normal CHF 37,900.00
  23. Prix Spécial CHF 12,800.00
    Prix normal CHF 13,500.00
  24. Prix Spécial CHF 2,695.00
    Prix normal CHF 2,995.00
  25. Prix Spécial CHF 695.00
    Prix normal CHF 875.00
  26. Prix Spécial CHF 985.00
    Prix normal CHF 1,095.00
  27. Prix Spécial CHF 39,210.00
    Prix normal  
per page sells authentic Swiss watches at discount prices. Rolex, Cartier, Hublot, Baume et Mercier, MontBlanc, Ebel, Concord, Frederique Constant, Louis Erard, Breguet, Chopard, Audemars Piguet, Omega, Panerai, Breitling and several more luxury wristwatch brands are currently featured in our online store. We are located in the city Biel-Bienne in Switzerland. The town of Biel-Bienne is a tradition-imbued watch metropolis in which this Swiss craft is still fostered. Swatch, Rolex, Omega, Tissot, Movado and Mikron are all located here. Our clients range from celebrities to regular folks who also appreciate the finer things in life. If you require shopping assistance, please feel free to contact us.

Swiss luxury watches for sale online

Luxury watches have long been reserved for an elite such as amateurs, collectors or even investors capable of investing large amounts of money.
In recent years and thanks to players like who are willing to reduce their margins, high-end watches whether automatic or quartz are now accessible to all. We make these timeless classics affordable to as many people as possible, by offering prestigious models at discount prices. Whether it's through direct partnerships with brands, destocking actions or by finding the best possible prices, we offer great discounts.
Our extensive collection of carefully selected high-end watches includes pieces from Armand Nicolet, Victorinox, Ebel, Hublot, Tag Heuer, Baume & Mercier, Breitling and many others. We also offer rare and limited edition watches for the more discerning watch lover.

Buy your watches at and take advantage of the benefits offered to our customers.

There are many reasons to buy luxury watches at our Swiss online store. Whether you want to make a unique gift or choose a watch for yourself, you can be sure that you are buying an authentic and quality product. The watches on sale here are made to last and to accompany you for years. We also offer significant discounts whenever we can, even outside of the sales period.

Quality without compromise

The watches on our site are all authentic, made to the highest standards of craftsmanship and unless otherwise noted (pre-owned section), all our watches are brand new.

Collector's items and all public

We offer a wide range of watches, from one-of-a-kind pieces to more popular models, always with an exceptional quality/price ratio.
We live in a consumer world where it is difficult to make a purchase that will really last. A high-end Swiss watch is a unique product that lasts and is passed on to the next generation.

A jewel for men

Men have very few accessories that allow them to show their values. Watches are one of the last ways to show what we love and what is important to us men. They are fashion accessories that are not only practical but also elegant and stand out.

Gifts that make a difference

Watches remain unique gifts that are not forgotten. The often timeless design of these products means that mechanical watches never go out of fashion. They always remain current and fashionable.

We are a small company of watch enthusiasts working from Biel, one of the cradles of Swiss watchmaking. In addition to being in our genes and part of our history, the proximity of large manufacturers allows us to have direct and regular contacts with the brands. Do not hesitate to contact us, we will be happy to inform you and help you make the right choice.